Anyone else coming into the new year with their hair looking a *little* worse for wear?
To bring you up to speed with all the hair trends set to dominate the year ahead, Mamam!a team went straight to the source and asked the experts on what we can expect. “In 2020 hair loss, hair thinning, and hair shedding were a big concern for many. Stress, changes in lifestyle and haircare routines can all be contributed to these concerns, so it’s no surprise that in 2021 people will focus on regaining their growth,” said Grow Haircare Expert Tiarne April from Chumba Concept Salon.
April describes this movement as the ‘skinification of hair’ – that is, treating your hair with as much care as you would your skin. This includes a massive focus on scalp care – including scrubs, masks and cleansers. “It’s all about enhancing your routine beyond just a basic shampoo and conditioner and moving towards intuitive products like scalp scrubs and hair masks. It’s the equivalent of implementing a great skincare routine but for your hair and focusing on products and ingredients that go beyond just your basic wash and condition,” said April.
Along with looking after your health and eating right, you’re going to want to look out for targeted products that are formulated to tackle hair thinning. Guess what, Grow got you covered!
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